To instill an entrepreneurial spirit among high school students, what can be more relevant than getting them to set up their own business with the product of their choice? In each class, students create their own micro-enterprise: give it a name, choose the management committee members, design a product or service, conduct a feasibility study, distribute the shares of the company , draw up a business plan, produce, market and wind up the business at the end of the year… and thus go through the entire business lifecycle.
Company Program is the flagship program of INJAZ. It is by far the most complex to implement (it is organized in 16 sessions of one hour and a half) and also the closest to the primary mission of INJAZ.
Company Program ends with a series of competitions involving all micro-enterprises created through this program in the presence of personalities from the business and educational worlds: semifinal at the local level, final at the national level, regional competition, bringing together the best junior enterprises of the 13 Arab countries participating in Company Program.
| Program | school level | Number of sessions | Number of hours per session | Number of students per session | Competition at the end of the program |
| Company Program | high-school | 16 ( 4 à 5 months) | 1h30 | 25 to 30 | yes |
| Company Program | University | 13 ( 3 à 4 months) | 1h30 | 25 to 30 | yes |
JA Company Program introduces the concepts and develops the following skills:
- Notions– the company and its functions, the market, competition, division of labor, entrepreneurship, spending, motivation, property, procedures, services, profits, profitability, fixed and variable costs , price, marketing, management, market research, business plan, investment, production, marketing, pricing, action, board, liquidation, the annual report.
- Skills – Active listening, information analysis, computation, Cost-Benefit analysis, critical thinking, data analysis, decision-making, following directions, group discussion, interpreting information, math computation, problem solving, public speaking, reading, and teamwork, manufacturing of a product, facing challenges, analysis of information, consensus, critical thinking, assessing the gains and risks, evaluation of its performance and that of group analysis product, negotiation, sharing new ideas, active listening, decision making, teamwork, taking public speaking, written communication, synthesis and assessment information, sales.
JA Company Program is recommended for high school entrepreneurs. It is taught by a volunteer with over 5 years of experience.
It is delivered with a training kit containing a volunteer guide, notebooks for entrepreneurs, a DVD presentation of the program, share certificates, sales slips and other complementary educational tools.
The key objectives below provide the skills and knowledge that entrepreneurs will have acquired at the end of each training session:
Session I : Discover the company program
+At this first meeting, entrepreneurs learn to know better themselves and also get to know the volunteer advisor through games and discussions. They discover the outline of Company Program and its goals.
Key Learning Objectives
Entrepreneurs learn to:
- Get to know the volunteer with whom they will be working for several months.
- Better understand their aspirations and their views on the subject in front of the whole class.
- Discover the outline of Company Program.
Session II: Explore ideas of Products/Services
+The company starts scanning its environment. During this phase, entrepreneurs learn to think creatively and find ideas for products and services and test the relevance to their environment
Key Learning Objectives
Entrepreneurs learn to:
- Listen to consumer expectations.
- Use creativity techniques.
- Imagine innovative products / services
Session III: Choose the Best Project
+Each product / service offered is presented to all entrepreneurs by his spokesman. Entrepreneurs vote for the bestselling and most viable project that the company will be induced to develop.
Key Learning Objectives
Entrepreneurs learn to:
- Present their product / service, with the aim of selling it to all entrepreneurs and to unite around their project.
- Begin to make strategic decisions for their business.
Session IV: Create the Conditions for Cooperation
+Once the product / service is chosen, entrepreneurs work together to create an effective and efficient cooperation climate. They agree on the values and standards of the company and explore its vision and objectives.
Key Learning Objectives
Entrepreneurs learn to:
- Measure how the fundamental ethics and cooperation principles create the conditions for the effectiveness of a company.
- Set goals for the junior enterprise.
- Develop methods for clear and transparent decision making.
Session V: Identify the functions of the Company
+Now that the heart of the business plan is set, entrepreneurs detail the roles and responsibilities of the management team and of each department.
Key Learning Objectives
Entrepreneurs learn to:
- Identify the functions, responsibilities and skills required for a management team, as well as for employees of different departments of the company.
- Better understand their own skills to better orient themselves.
Session VI: Choose the Management Committee
+Having considered the various business functions and their responsibilities, contractors elect their executive committee and constitute their business.
Key Learning Objectives
Entrepreneurs learn to:
- Choose the management team that will be better able to lead the company to its highest level of performance.
- Organize the company according to the skills of each other.
Session VII: Complete Study Product and Financial Analysis
+During this meeting, the company starts its work by activity. It develops a detailed market research, ensures the financial viability of the project and lays the foundation to start purchases and production. The management team now takes the lead in business management.
Key Learning Objectives
Entrepreneurs learn to:
- Develop a detailed market study.
- Calculate the price and the profitability rate of the product / service.
- Calculate the initial capital to start their business.
- Choose suppliers and establish a production schedule
Session VIII: Build the Business Plan
+Les entrepreneurs travaillent avec les membres de leur département pour développer des plans et objectifs, qui seront ensuite consolidés avec les plans des autres départements pour créer le plan d’affaires.
Key Learning Objectives
Entrepreneurs learn to:
- Set goals.
- Develop a budget.
- Develop a marketing plan and sales strategy.
- Prepare a production schedule.
- Control financial dashboards.
Sessions IX, X, XI, XII: Buy, Sell and Produce+
Entrepreneurs run their business: each department manages and monitors the progress of its activity. The management team coordinates the progress of the various departments.
Key Learning Objectives
Les entrepreneurs apprennent à:
Entrepreneurs learn to:
- Produce
- Promote their product and sell it.
- Plan and coordinate tasks.
- Monitor the operations of the business and ensure the progress of work.
Sessions XIII, XIV, XV: Write the Annual Report
+Entrepreneurs will write the annual report to the shareholders of the company and the jury of the national competition of Company Program.
Key Learning Objectives
Entrepreneurs learn to:
- Structure and formalize the most important elements to communicate about their business.
Séance XVI
+The company holds a General Assembly for its liquidation and approves the annual report.
The program reaches its conclusion and entrepreneurs think about how they can apply what they have learned to their future personal projects.
Key Learning Objectives
Entrepreneurs learn to:
- Liquidate a business.
- Hold a General Assembly to receive and distribute the assets of the company and make payments.
- Reflect on their experience in the Company Program.